The role of wholesale brands for buyer loyalty: a transaction cost perspective
Data and Resources
Additional Info
| Field | Value |
|---|---|
| Source | ISSN: 0885-8624 |
| Author | Kenning, Peter, Grzeskowiak, Stephan, Brock, Christian, Ahlert, Martin |
| Maintainer | CCSD |
| Last Updated | May 11, 2026, 04:01 (UTC) |
| Created | May 11, 2026, 04:01 (UTC) |
| Identifier | hal-00820175 |
| Language | en |
| contributor | Pôle Markets, Brands & Experiences - Rouen Business School ; Rouen Business School |
| creator | Kenning, Peter |
| date | 2011-04-11T00:00:00 |
| harvest_object_id | 840d2bb1-c2be-4e89-a99f-3a3d898f449e |
| harvest_source_id | 3374d638-d20b-4672-ba96-a23232d55657 |
| harvest_source_title | test moissonnage SELUNE |
| metadata_modified | 2019-10-10T00:00:00 |
| relation | info:eu-repo/semantics/altIdentifier/doi/10.1108/08858621111115886 |
| set_spec | type:ART |