This paper is concerned with the naming properties of the French generic nouns referring to location, and in particular with lieu, endroit and place. These nouns designate parts of the physical world without describing their material properties, as they refer to locations virtually corresponding to the objects in the world. Their meaning is based upon a certain way of presenting the denotata which shows that some points of view about referents are lexically determined. This study intends to prove that the function of "nomination" depends upon the kind of nouns used.