Brand and country-of-origin effect on consumers' decision to purchase luxury products
Data and Resources
Additional Info
| Field | Value |
|---|---|
| Source | ISSN: 0148-2963 |
| Author | Godey, Bruno, Pederzoli, Daniele, Aiello, Gaetano, Donvito, Raffaele, Chan, Priscilla, Oh, Hyunjoo, Singh, Rahul, Skorobogatykh, Irina, Tsuchiya, Junji, Weitz, Bart |
| Maintainer | CCSD |
| Last Updated | May 11, 2026, 04:03 (UTC) |
| Created | May 11, 2026, 04:03 (UTC) |
| Identifier | hal-00822005 |
| Language | en |
| contributor | Pôle Customer, Retail and Supply Chain - Rouen Business School ; Rouen Business School |
| creator | Godey, Bruno |
| date | 2012-10-11T00:00:00 |
| harvest_object_id | 22b55de5-97e6-408d-a37b-61b10558519c |
| harvest_source_id | 3374d638-d20b-4672-ba96-a23232d55657 |
| harvest_source_title | test moissonnage SELUNE |
| metadata_modified | 2024-12-20T00:00:00 |
| relation | info:eu-repo/semantics/altIdentifier/doi/10.1016/j.jbusres.2011.10.012 |
| set_spec | type:ART |