The goal of this thesis is to provide enhanced mechanisms to deploy competitive services in a rapid and cost-effective manner. To achieve this goal, we first propose an automatic service composition model relying on an IMS/Web converged environment. This service composition model is intended to be one in which even non-professional users can easily reuse existing services to create new services. To further improve the automatic service composition feature, three strategies including passive update, active update and hybrid update are proposed and analyzed. We then propose a centralized service exposure framework for a variey of services, including Telecom / Web / Device / user-generated services. This framework aims at enhancing the user-centric and convergence features, and providing the unified access to diverse services.Subsequently, two P2P based service information sharing models are designed to complement the centralized service exposure model : i) A hierarchical P2P based model, which reuses Chord for guaranteeing the service discovery efficiency, meanwhile adopts the concept of abstract service publication and discovery for enabling the ambiguous services searching. ii) A triplex P2P overlay based model, which mainly targets the devices offered services. In this model, we use the gateways to delegate the devices residing in them for the global service exposure, and use a triplex overlay based architecture, which includes an underlying unstructured P2P layer, a Semantic Overlay Network (SON) based overlay and a service dependency overlay, for the service information sharing and discovery
