Synthesis of SiO$_{2}$ thin films by reactive laser ablation

French TV associations seem seeking a new way of making television, a way based on a deconstruction process. This paper explore this process working through what instituate television as a mode of producing, consuming, broadcasting, as a typology of cutural products, as a mode of social representing. It shows that deconstruction is an elaborating process based on an alter -and not anti- position.