Et si c'était de la dissonance cognitive ?
Data and Resources
Additional Info
| Field | Value |
|---|---|
| Source | Actes du 27ème Congrès de l'Association Française du Marketing |
| Author | Brunel, Olivier |
| Maintainer | CCSD |
| Last Updated | May 23, 2026, 15:29 (UTC) |
| Created | May 23, 2026, 15:29 (UTC) |
| Identifier | halshs-00682207 |
| Language | fr |
| contributor | Laboratoire de Recherche Magellan (MAGELLAN) ; Université Jean Moulin - Lyon 3 (UJML) ; Université de Lyon-Université de Lyon-Institut d'Administration des Entreprises (IAE) - Lyon |
| coverage | Bruxelles, Belgium |
| creator | Brunel, Olivier |
| date | 2011-05-18T00:00:00 |
| harvest_object_id | 458eec6a-7787-4923-b523-6a1bad6749a3 |
| harvest_source_id | 3374d638-d20b-4672-ba96-a23232d55657 |
| harvest_source_title | test moissonnage SELUNE |
| metadata_modified | 2025-10-24T00:00:00 |
| set_spec | type:COMM |