Le designer et la marque: vers une approche Brand Design ?
Data and Resources
Additional Info
| Field | Value |
|---|---|
| Source | 11th International Marketing Trends Conference |
| Author | Minvielle, Nicolas, Mars, Marie-Catherine |
| Maintainer | CCSD |
| Last Updated | May 6, 2026, 03:00 (UTC) |
| Created | May 6, 2026, 03:00 (UTC) |
| Identifier | hal-00956542 |
| Language | fr |
| contributor | Audencia Business School |
| coverage | Venise, Italy |
| creator | Minvielle, Nicolas |
| date | 2012-01-19T00:00:00 |
| harvest_object_id | f7f54e6c-f040-46f9-8074-0dd12704bcd3 |
| harvest_source_id | 3374d638-d20b-4672-ba96-a23232d55657 |
| harvest_source_title | test moissonnage SELUNE |
| metadata_modified | 2025-06-04T00:00:00 |
| set_spec | type:COMM |