Social Commerce: A Contingency Framework for Assessing Marketing Potential

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Source ISSN: 1094-9968
Author Yadav, Manjit, S., de Valck, Kristine, Henning-Thurau, Thorsten, Hoffman, Donna, Spann, Martin
Maintainer CCSD
Last Updated May 8, 2026, 03:31 (UTC)
Created May 8, 2026, 03:31 (UTC)
Identifier hal-00907919
Language en
contributor Mays Business School ; Texas A&M University [College Station] (TAMU)
creator Yadav, Manjit, S.
date 2013-11-01T00:00:00
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harvest_source_id 3374d638-d20b-4672-ba96-a23232d55657
harvest_source_title test moissonnage SELUNE
metadata_modified 2026-04-24T00:00:00
relation info:eu-repo/semantics/altIdentifier/doi/10.1016/j.intmar.2013.09.001
set_spec type:ART