Les trois représentations du marketing au travers de ses définitions

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Additional Info

Field Value
Source ISSN: 0035-3051
Author Mathieu, Jean-Pierre, Roehrich, Gilles
Maintainer CCSD
Last Updated May 31, 2026, 13:39 (UTC)
Created May 31, 2026, 13:39 (UTC)
Identifier hal-00764231
Language fr
contributor Audencia Business School
creator Mathieu, Jean-Pierre
date 2005-09-30T00:00:00
harvest_object_id a1355183-d17b-4ee9-9a7e-342d671caa3e
harvest_source_id 3374d638-d20b-4672-ba96-a23232d55657
harvest_source_title test moissonnage SELUNE
metadata_modified 2025-06-04T00:00:00
set_spec type:ART