Et vos idées ont du génie ! Rhétorique de la marque
type: Dataset
description: 16 pages
issued: 2026-05-09T16:03:27.043592
language: fr
modified: 2026-05-09T16:03:27.043596
contact point: Organization
  fn: CCSD
keyword: consommation
keyword: infoeu-reposemanticsarticle
keyword: journal-articles
keyword: marque
keyword: recit
keyword: rhetorique
keyword: shsinfohumanities-and-social-scienceslibrary-and-information-sciences
keyword: valeur
landing page: 2269-7195

Et vos idées ont du génie ! Rhétorique de la marque
type: Distribution
format: HTML
issued: 2026-05-09T16:03:27.045367
modified: 2026-05-09T16:03:27.034501
access URL: https://hal.science/hal-00864118

test_moissonnage_selune
type: Agent