@prefix dcat: <http://www.w3.org/ns/dcat#> .
@prefix dct: <http://purl.org/dc/terms/> .
@prefix foaf: <http://xmlns.com/foaf/0.1/> .
@prefix vcard: <http://www.w3.org/2006/vcard/ns#> .
@prefix xsd: <http://www.w3.org/2001/XMLSchema#> .

<https://rec.harvest-normandie.data4citizen.com/dataset/oai-hal-hal-00793988v1> a dcat:Dataset ;
    dct:description "International audience" ;
    dct:identifier "hal-00793988" ;
    dct:issued "2026-05-14T04:10:05.422322"^^xsd:dateTime ;
    dct:language "en" ;
    dct:modified "2026-05-14T04:10:05.422328"^^xsd:dateTime ;
    dct:publisher <https://rec.harvest-normandie.data4citizen.com/organization/cce9db95-46d9-4dc2-84b6-764215d0a002> ;
    dct:title "Stealing Brand Equity: Measuring Perceptual Confusion Between National Brands and 'Copycat' Own-label Products" ;
    dcat:contactPoint [ a vcard:Organization ;
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    dcat:distribution <https://rec.harvest-normandie.data4citizen.com/dataset/oai-hal-hal-00793988v1/resource/449da273-5064-467e-b474-b5fcf23c70d8> ;
    dcat:keyword "brand-equity",
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        "copycat-own-label-products",
        "infoeu-reposemanticsconferenceobject",
        "national-brands",
        "perceptual-confusion",
        "shsgestionmarkhumanities-and-social-sciencesbusiness-administrationdomainshsgestionmark" ;
    dcat:landingPage <Proceedings%20of%20ESOMAR%20Seminar%20on%20%22Building%20Sucessfull%20Brands%3B%20the%20Need%20for%20an%20Integrated%20Approach%22> .

<Proceedings%20of%20ESOMAR%20Seminar%20on%20%22Building%20Sucessfull%20Brands%3B%20the%20Need%20for%20an%20Integrated%20Approach%22> a foaf:Document .

<https://rec.harvest-normandie.data4citizen.com/dataset/oai-hal-hal-00793988v1/resource/449da273-5064-467e-b474-b5fcf23c70d8> a dcat:Distribution ;
    dct:format "HTML" ;
    dct:issued "2026-05-14T04:10:05.425838"^^xsd:dateTime ;
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    dct:title "Stealing Brand Equity: Measuring Perceptual Confusion Between National Brands and 'Copycat' Own-label Products" ;
    dcat:accessURL <https://hec.hal.science/hal-00793988> .

<https://rec.harvest-normandie.data4citizen.com/organization/cce9db95-46d9-4dc2-84b6-764215d0a002> a foaf:Agent ;
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