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SME'S CREATIVITY IN SOCIAL HOUSING CONTEXT : THE INFLUENCE OF CONTROL PRESSURE
International audience -
Comment réagissent les consommateurs face à des tentations d'achat répétées ?...
When exposed to purchase temptations, consumers may decide to set up, with varying degrees of success, control mechanisms. This research focuses on two key variables... -
An investigation of consumers' self-control mechanisms when confronted with r...
International audience
